This training program is about reaching further by using the power of imagination and creative thinking. It is aimed at refreshing the way you think, exploring the very way the mind works and helping you break through personal boundaries. Creative thinking is measured by the ability to give relevant solutions to business issues, assess and improve them.

Many exceptional business leaders are also highly skilled creative thinkers. Adopting an innovative way of thinking is a significant step towards better business performance. You can learn how to be more creative. Your entrepreneurial thinking can positively influence your business performance and lead you to better results.

Target Group

This training is open to all employees who need to develop practical and relevant solutions to business issues.


This course will help you reveal the creator and innovator in you. The first day will focus on creative thinking as a tool for professional success and on the barriers blocking your creativity. We will start out by defining the meaning of the term creativity. We will then move on to learning about your masters of creativity, addressing your personal ambitions and inhibitions as creative thinkers. The next stage towards developing creative and innovative thinking will be addressing the common barriers to creative thinking. 

The second day will focus on breaking the barriers to creative thinking by presenting you with tools and techniques for developing creative and innovative thinking, individually and in collaboration with others.


Describe the basic patterns of the human mind

Apply creative thinking techniques

Coach others to be open-minded, encouraging creativity and innovation

Use a selection of techniques to encourage creativity in meetings

Apply self-starter techniques

Training Objectives

At the end of this training you will be able to:

1.Have an understanding of what promotes and what inhibits their creativity.
2.Draft an action plan to incorporate creativity and innovation into their professional lives, which they will build on after the course.
3.Define what they appreciate in their creative role model and what they would like to learn from them.
4.Establish the importance of creativity for attaining professional results.
5.Name reasons why creativity is important for business.
6.Establish the need for nurturing creativity present the four skills of creativity.
7.Present pre-course activity – Masters of creativity.
8.Reflect on their inhibitions and ambitions in creative and innovative thinking.
9.Be able to describe the different barriers to creativity.
10.Gain awareness of their more dominant barriers as basis for action plan.
11.Coach others to be open-minded, encouraging creativity and innovation.
12.Be able to reveal hidden assumptions to break this barrier to creative thinking.
13.Understand their dominant thinking style.
14.Balance rational and intuitive thinking abilities and apply a rational and intuitive thinking process to a current problem.
15.Present the concept and uses of mind maps.

16.Set goals for the future in creative and innovative thinking.


Two Days

Program Schedule

Day One 

Introduction  & Welcome

Course Rational and Goals


Introduction to Creativity and Innovation for Business Performance

Creativity and Business - Exercise

What is Creativity?

Mastering Creativity by Learning from the Masters

Reflective Writing Activity

Barriers to Creativity

Trap 1: Frames of Thought

Trap 2: Personal Beliefs and Values

Trap 3: Mind Set

Trap 4: Looking for the Correct Answer

Trap 5: Playing by the Rules and Sticking to What We Know

The Art of Dividing a Pumpkin

Challenging Hidden Assumptions

The Art of Dividing a Pumpkin – Exercise

Personal Action Planning

Reflection, Discussion, Action

Day Two 

Welcome Back…

Review Day One

Rational and Intuitive Thinking

Rational and Intuitive Thinking

Whole Brain Thinking

Rational Vs Intuitive Thinking

Internal Dialogue Worksheet

Action Learning Activity:  Breaking the Mold

Structured Invention

Structured Invention Process

Brain Storming and Associative Mapping

What is Brainstorming?

Stages of Brainstorming

Brainstorming Exercise

Grouping, Redefining and Evaluating Ideas

Associative Mapping

Reflective Writing: Reflecting on Individual Decisions

Putting It All Together

Now I Know…

Personal Action Planning

Reflection, Discussion, Action

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